Technology Leader Helps Support Youth Running Programs

Wichita, Kan. – February 4, 2015 – Running USA, the trade organization for the sport of distance running, is excited to announce a partnership with Heatsheets® towards Running USA Youth Initiatives. The gift goes toward supporting youth running programs, including the Running USA Industry Conference youth running awards.

For the past 10 years, we’ve worked hard to build our Youth Initiative to support family and youth running programs, while helping build a life-long passion for running,” says Running USA CEO Rich Harshbarger. “Heatsheets’ wonderful partnership allows us to continue advancing our mission across the United States.”

The Running USA Youth Initiative works to support youth runners and programs with a focus on combating obesity and advocating for building healthy habits. Since 2006, Running USA has handed out annual Youth Initiative grants at the Running USA Industry Conference, which takes place this year from February 8-10 in New Orleans.

“Heatsheets is using a portion of the proceeds from its custom printed Heatsheets products to support the youth event program of Running USA,” says Heatsheets President Chris Falk. “As a leader in providing innovative next generation products for athletes, it is a natural for us to support the next generation of athletes through our sponsorship of this important initiative.”

To read more about Running USA’s Youth Initiatives, please visit runningUSA.org/youth-programs.

About Running USA

Running USA is a tax-exempt, not-for-profit organization devoted to improving the status and experience of distance running and racing in the United States through collective marketing and promotions, information and communications within the industry and to the national media, services to events and industry members, and the development of American world class stars. It seeks the advancement of the sport and the provision of value to each of its members’ events and businesses. For more information, visit runningUSA.org.

About Heatsheets®

Heatsheets®, the flagship brand of Advanced Flexible Materials, is a leading manufacturer of reflective insulation fabrics that harness natural energy sources such as body and solar heat utilizing our proprietary Silver Lining® technology, which was based on technology developed by NASA for the U.S. space program. We make innovative products for athletic events, consumer, commercial and medical applications.
Heatsheets® products are perfect for assisting in recovery and protection from the elements at mass participation events. For more information on the company and its product line, please visit heatsheets.com.